{"id":28493,"date":"2018-10-15T09:00:25","date_gmt":"2018-10-15T07:00:25","guid":{"rendered":"http:\/\/45.77.228.250\/?p=28493"},"modified":"2018-10-19T17:02:56","modified_gmt":"2018-10-19T15:02:56","slug":"how-to-scale-your-business","status":"publish","type":"post","link":"https:\/\/segeriusbruce.com\/how-to-scale-your-business\/","title":{"rendered":"How to Scale Your Business"},"content":{"rendered":"
When you started your business, you were doing all the things! From coming up with the perfect name and logo, through doing all the work, as well as all the nitty gritty administrative tasks that never seemed to end. It was a bit of a slog, but you got through it!<\/span><\/p>\n Now that you have an established business you\u2019re still doing all the things, but you feel more secure knowing what to do. Yes, taxes are still a pain but don\u2019t feel as scary as they did when you started. Your business is running quite smoothly now. But now you want more! You want to see your baby grow. It has helped many people along the way and you want it to continue to do so. <\/span><\/p>\n However, what you need more than a growing business is a scalable business.<\/span><\/p><\/blockquote>\n Well, you may ask, \u201cIsn\u2019t growth and scalability the same?\u201d. <\/span>Not quite<\/span><\/i>. When you decide to grow your business, you work at acquiring new customers, increasing your revenue and improving your skill set, but as these things improve, so does the amount of time and effort you are putting into the business. A scalable business gives growth without increasing your personal day-to-day involvement. This allows you time and space to work ON your business, rather than IN your business, and focus on the mission-critical tasks for its success.<\/span><\/p>\n Now that you\u2019re convinced on why you need a scalable business, here are the steps I recommend you take to achieve it:<\/span><\/p>\n Before you jump into creating a scalable business, you to be clear on the destination and WHY you want to go there.<\/span><\/p>\n Why do you want to scale your business? Is it because you want to spend more time with your little one? Perhaps you want your business to run on its own so you can start a new side project? Usually, the idea is to gain more time so you can focus on the things you love to do! Whatever the reason, your business needs to be able to accommodate for it. Figure out the end goal by aligning your business goals with your lifestyle dream, and then move onto scaling your business.<\/span><\/p>\n You can\u2019t scale a business if there aren\u2019t any processes in place. Why? Because without clear steps to reach an outcome, there\u2019s no possible way to turn your business into a well-oiled machine. Without clear processes things can be missed. The great part is you probably follow a process subconsciously already. An example could be an invoice you send your customers at the end of the month. Once you receive payment, you quickly send a \u2018thank you\u2019 email to notify them you\u2019ve got it.<\/span><\/p>\n Now, the next step is to get those processes from your head onto paper where anyone can refer to when needed. There are multiple ways to do this. You could take out the good ol\u2019 reliable flip file and start writing each procedure down. However, this is tedious as you\u2019re not able to quickly make changes if needed and it\u2019s difficult to access. What my team and I use is<\/span> Trello<\/span><\/a>.<\/span><\/p>\n Trello is like a virtual sticky note system, but way more powerful. \u00a0You to create boards, add lists or sections to each board, and individual cards on each list. Cards can move between lists on boards, be copied to other boards, and get all kinds of labels and notifications set up. Within cards, you can create checklists which relate to each activity that needs to be done, such as \u2013 create an invoice, send an invoice, receive email, and send a \u2018thank you\u2019 email. You can create a workflow processes board template, and as a new client comes on board, the checklists and required information is copied to their card. This makes it great for managing processes in your business. The best part is you can easily share boards with your team!<\/span><\/p>\n Technology is a great tool that can help \u2018automate\u2019 your business but people are still an integral part. Whether they\u2019re customers or employees, people to do business with people. Humans are very social creatures and we need some form of interaction with other people. Therefore, building a trusted network of experts that can support your business is crucial. These experts can help you with various aspects of scaling your business and it\u2019s simple!<\/span><\/p>\nStart with the End<\/b><\/h3>\n
Create Procedures<\/b><\/h3>\n
Team Building<\/b><\/h3>\n